People think they know what Search Engine Optimisation is. Keying in that cherished phrase on their favourite search engine and seeing their site come up on page one puts a big grin on their face. If only it were so simple.
Knowing what you need to rank for and how to go about achieving that ranking are the most fundamental building blocks of any optimisation campaign. Paligap work with our clients from the outset of every project to build a bespoke strategy for optimisation, aimed at placing their sites at the head of the search results on merit.
Achieving sustainable success matters, but it is not simply in rankings that our work is measured, but in actual, tangible results. Delivering targeted traffic to appropriate, relevant areas of our clients’ websites means a higher rate of conversions. We track the statistics that matter to our clients and work with them to achieve success.